On Nov 5th, 2013, Hangzhou Wahaha Group held a press conference in Beijing. Zong Qinghou, the chairman and general manager of Wahaha group, declared the group’s official endeavor to liquor industry. This marks Wahaha’s new step in business diversification.
In the press conference, Wahaha Leading Maotai-Flavor Liquor was officially launched. It was a quality Maotai-flavor liquor produced in Maotai town, Guizhou. Luo Qifang, deputy party secretary of Zunyi and party secretary of Renhuai, Guizhou province, and Ji Keliang, honorary chairman of Maotai Company attended the press conference. Three national liquor experts were also invited to the press conference. Mr. Ji Keliang was glad to be the counselor of Wahaha’s new project. The strong support of guests also shows Wahaha’s confidence in exploring liquor industry.